Mizuno irons & the left handed issue

MPX

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Apr 7, 2009
HCP
12
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UK
Irons
MP-H5 4-PW (C Taper Lite stiff), R-Series wedges (52/56)
Driver
JPX EZ 10.5 driver, JPX EZ 3 & 5 wood.
#1
Just wrote another apology / explanation to a left hander. Thought it might be a good idea to write something we could point to that sits in a public place.

Everyone at Mizuno would love to offer every iron model in leftie. Unfortunately there aren't enough left hand golfers (just 5 -10% of all players) to spread across 6 models. So we offer 3 of those 6 models in left handed. Last year we chose MP-18 SC as our leftie offering - a very similar player segment to the 919 Tour, hence the reason for offering the 919 Forged and 919 Hot Metal in leftie this time.

The MP-18 SC picked up just about every award by the golfing media as the 'players iron' of 2018 - so hopefully that was a good choice.

The leftie situation gets even tougher at the low hcp end of the player spectrum. We have 2 challenges - firstly less than 30% of regular golfers play off a single digit hcp (taking that particular leftie group down to a max of 3% of the golfing population). Secondly the Mizuno #grainflowforged process is vastly more expensive to set up than other manufacturers cast process. There's a minimum number of sets we'd need to produce / distribute to meet a similar cost / price as the right handed option.

Gives us 3 options.
1. To sell the left handed players models at a much higher price (which is clearly unfair).
2. Attempt to select an offering to cover most golfing needs (MP-18 SC, JPX919 Forged, JPX919 Hot Metal).
3. Raise the price of right handed irons to cover the increased production costs of offering all models left handed (we think they are already expensive enough).

None of these are perfect scenarios - but picking 3 models from within the 6, without an overload of low hcp offerings appears to be the most balanced approach. There’s a very good leftie (or rightie) range of irons in those 3 models.

Hope that at least demonstrates that we're not 'anti-leftie'. Not a scenario we're 100% happy with - as we know it's leaving some people disappointed. Constant discussion as to which models we should select as the leftie options.
 
Last edited:

RobCH

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Joined
May 1, 2013
Location
London, England
HCP
11.9
Local club/country
Nomadic
Irons
JPX 900 Forged 5-PW graphite, JPX EZ FliHi 4, T7 50, 54, 58 wedges. Odyssey Tank putter
Driver
GT180 driver & 3 wood, JPX 900 3 Hybrid
#2
Good idea, MPX, and a very clear and reasonable explanation. I'm not sure it will convince the hard-line "Mizuno hates lefties" brigade, though, because it's dealing with rational argument rather than the emotional. Have you ever thought about setting up a "you choose" poll /discussion group for lefties as part of your NPD process, to push the choice of LH clubs (and the later fallout) more onto the users?
 

MrK20

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Sep 4, 2018
Local club/country
Germany
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Mizuno / MP 20; T20 / 3-9; 49, 54, 60, Nippon Modus 120 S
Driver
Mizuno / JPX 900 / 9.5°D, 14°F, 18°F, 22H, Fujikura Speeder Evo II 757 X(D, F), Fujikura SIX R(H)
#3
I think this is a very good explaination as to why there is a limited offering. Being a righty, it really makes you appreciate the choices that you have.
I still think though, that whilst having a GI Option for lefties is good, maybe there should be more of a Focus on the better Player that is a lefty. For example having the 919 HM as the GI Option and then 919 Tour/MP 18 MMC + MP 18 MB would be a Option to cater more towards the better Player. But I guess that would make many People who would game the 919 Forged upset.
It is probably a very hard decision that lots of market Research goes into. I'm just happy that I'm not the one who has to make that decision.
 

PaulBoy

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Joined
Nov 18, 2012
HCP
4.7 CONGU
Local club/country
Army GC & New Forest GC
Irons
JPX919 Tour 5-PW S300 AMT
Driver
TaylorMade M5 MRC Tensei Orange 60s
#4
MPX, I also agree with the posts that your post is very clear & explains the situation perfectly - I can still remember my father telling me that when he was at school left-handed people were basically forced to change from left-handed - This was a bit of a shock to me & my brother, who are both left-handed - When it came to golf however, we obviously copied my dad & played right-handed (allegedly ideal in terms of swing mechanics etc)
Back to the Mizuno position: Do you know what the situation is in Asia? - Mizuno there has different ranges of clubs for sale, do they only offer a similar number of clubs in lefty, or are you offered more (or less) in lefty in Asia / away from Europe?
 

MPX

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Staff member
Joined
Apr 7, 2009
HCP
12
Local club/country
UK
Irons
MP-H5 4-PW (C Taper Lite stiff), R-Series wedges (52/56)
Driver
JPX EZ 10.5 driver, JPX EZ 3 & 5 wood.
#5
MPX, I also agree with the posts that your post is very clear & explains the situation perfectly - I can still remember my father telling me that when he was at school left-handed people were basically forced to change from left-handed - This was a bit of a shock to me & my brother, who are both left-handed - When it came to golf however, we obviously copied my dad & played right-handed (allegedly ideal in terms of swing mechanics etc)
Back to the Mizuno position: Do you know what the situation is in Asia? - Mizuno there has different ranges of clubs for sale, do they only offer a similar number of clubs in lefty, or are you offered more (or less) in lefty in Asia / away from Europe?
Asia seems to break up in lots of different ways from a golf market perspective - some follows the Japan line up, other parts seem more influenced by the western range. From my limited experience, 'leftie' never seems as big an issue in the Japan market. I couldn't tell you why.
 

LOS

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Joined
Dec 3, 2015
Local club/country
England
#6
From my limited experience, 'leftie' never seems as big an issue in the Japan market. I couldn't tell you why.

Histoically most lefties in Japan were coerced into using their right hand so there probably was never a "problem. However this has been changing and we will probably find that there will be an increase in the number of Japanese requiring left handed cluns.

https://japantoday.com/category/features/kuchikomi/lefties-finally-getting-their-due

"
For more than 40 years, August 13 has been observed as International Left-handers Day, a day meant to promote awareness of the inconveniences faced by left-handers in a predominantly right-handed world. This year, reported the Nikkei Marketing Journal (Sept 18), Twitter was abuzz with comments about how hidari-kiki no hito (southpaws) -- who constitute an estimated 10% of Japan's population -- are finally getting their due.


It wasn’t always that way. In fact, a survey found that a shockingly high percentage of both males and females in Japan were subjected to efforts to “correct” them of the habit during childhood. As many as 80% of male respondents between the ages of 40 through 79 said that they had experienced efforts to change their behavior. It was only from about 40 years ago that parents gradually became more tolerant. From 1989, the start of the Heisei Era, the percentage of children undergoing correction steadily began to drop -- although still around 60%. Still, old habits die hard and even around 30% of male respondents in the 15 to 19 age bracket said they had been on the receiving end of attempts to coerce them into favoring their right hand; the figure for females, around 50%, was even higher.


The happy news is that of late, more companies have begun waking up to the potentials of marketing to left-handed customers, with a range of new products that run the gamut of everything from office supplies and stationery to musical instruments, sports equipment and even vending machines."
 

MPX

Administrator
Staff member
Joined
Apr 7, 2009
HCP
12
Local club/country
UK
Irons
MP-H5 4-PW (C Taper Lite stiff), R-Series wedges (52/56)
Driver
JPX EZ 10.5 driver, JPX EZ 3 & 5 wood.
#7
Histoically most lefties in Japan were coerced into using their right hand so there probably was never a "problem. However this has been changing and we will probably find that there will be an increase in the number of Japanese requiring left handed cluns.

https://japantoday.com/category/features/kuchikomi/lefties-finally-getting-their-due

"
For more than 40 years, August 13 has been observed as International Left-handers Day, a day meant to promote awareness of the inconveniences faced by left-handers in a predominantly right-handed world. This year, reported the Nikkei Marketing Journal (Sept 18), Twitter was abuzz with comments about how hidari-kiki no hito (southpaws) -- who constitute an estimated 10% of Japan's population -- are finally getting their due.


It wasn’t always that way. In fact, a survey found that a shockingly high percentage of both males and females in Japan were subjected to efforts to “correct” them of the habit during childhood. As many as 80% of male respondents between the ages of 40 through 79 said that they had experienced efforts to change their behavior. It was only from about 40 years ago that parents gradually became more tolerant. From 1989, the start of the Heisei Era, the percentage of children undergoing correction steadily began to drop -- although still around 60%. Still, old habits die hard and even around 30% of male respondents in the 15 to 19 age bracket said they had been on the receiving end of attempts to coerce them into favoring their right hand; the figure for females, around 50%, was even higher.


The happy news is that of late, more companies have begun waking up to the potentials of marketing to left-handed customers, with a range of new products that run the gamut of everything from office supplies and stationery to musical instruments, sports equipment and even vending machines."
I guess that explains it.
 
Joined
Jul 17, 2019
HCP
0
Local club/country
United States
#8
MPX,

The issue is you have four players irons (blade, mmc, hmb, and jpx919t) and you gave the lefties the hardest ones to hit. Last year, MP18-SC was also the hardest one to hit according to the Maltby ratings. It is a very unforgiving cavity back. Its 2019, can we just get one model that is a players iron with some technology? You have three of them (mmc, hmb, and jpx919t). Chris Wood for pete sake has the MMC in a 4 and 5 iron. You think I have better ball striking than him?

If I had to guess, we get the mp18-sc and now the mp-20 blade because they are the cheapest to produce. Reminds me of getting offered the Newport 2 every new Scotty model release.

In the future can we have a different model every year? We don't mind playing older models.

2019 - blade/919f/hot metal
2020- JPX920T then skip 920F or Hot Metal
2021- MMC skip blades

etc. etc.

I am positive this won't happen though. We will get the 920F and 920 Hot Metal cause its the Newport 2 effect. We get the same models every two years like we always have.

Do you know the sales of the AP2/P790/i210 in lefty compared to the Mizuno's MP18-SC? Maybe you guys just keep picking the wrong model to make lefty if you are looking for higher sales. How wouldn't a full set of HMB sell more than a blade set? I'd guarantee you HMB/MMC sales will destroy your blade sales. Blades have to be the lowest seller for all manufacturers yet you gave the lowest seller to the 5-10% left hand market. What do you expect?
 

HAIRY ESSEX BLOKE

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Joined
Mar 7, 2011
Location
Fabulous Frinton on Sea ESSEX
HCP
12.2
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Fabulous Frinton on Sea ESSEX
Irons
MP53 4-PW MPT 10 51 & 54 deg various fairways & hybrids plus MX23, MP18MMC, MMC hi fli CLK hybrids T7 wedges
Driver
Mizuno MX700 JPX EZ ,GT & ST180 & ST180G
#9
All I can add is I am feeling lucky to be right handed and am now almost wetting myself waiting on the MP20's please hurry up........
 

DennisMiller

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Joined
Mar 25, 2014
Location
Miami, Florida
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Old Age
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Public Courses
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Ping G700,Mizuno SW & LW
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Taylormade M4
#10
I guess golf is sort of like guitars. I'm right handed, but when I took up guitar, I considered learning to play left handed because my left hand isn't very flexible. It was slammed in a car door when I was 5 and I figured maybe I'd fret notes more easily with my right hand.

A salesman at the music store said I should reconsider because out of 2000 guitars they had in stock, they might have 25 left handed guitars. He said my selection would always be severely limited.

Sounds the same about golf clubs. I can't remember seeing any left handed clubs for sale at Planet Golf. The only ones I know are parts from the various fitting club sets.
 

Back.spin

New Member
Joined
Sep 2, 2019
HCP
11
Local club/country
Kilnwick Percy UK
Irons
Titleist AP1 3-pw
Driver
Titleist TS3
#11
Just wrote another apology / explanation to a left hander. Thought it might be a good idea to write something we could point to that sits in a public place.

Everyone at Mizuno would love to offer every iron model in leftie. Unfortunately there aren't enough left hand golfers (just 5 -10% of all players) to spread across 6 models. So we offer 3 of those 6 models in left handed. Last year we chose MP-18 SC as our leftie offering - a very similar player segment to the 919 Tour, hence the reason for offering the 919 Forged and 919 Hot Metal in leftie this time.

The MP-18 SC picked up just about every award by the golfing media as the 'players iron' of 2018 - so hopefully that was a good choice.

The leftie situation gets even tougher at the low hcp end of the player spectrum. We have 2 challenges - firstly less than 30% of regular golfers play off a single digit hcp (taking that particular leftie group down to a max of 3% of the golfing population). Secondly the Mizuno #grainflowforged process is vastly more expensive to set up than other manufacturers cast process. There's a minimum number of sets we'd need to produce / distribute to meet a similar cost / price as the right handed option.

Gives us 3 options.
1. To sell the left handed players models at a much higher price (which is clearly unfair).
2. Attempt to select an offering to cover most golfing needs (MP-18 SC, JPX919 Forged, JPX919 Hot Metal).
3. Raise the price of right handed irons to cover the increased production costs of offering all models left handed (we think they are already expensive enough).

None of these are perfect scenarios - but picking 3 models from within the 6, without an overload of low hcp offerings appears to be the most balanced approach. There’s a very good leftie (or rightie) range of irons in those 3 models.

Hope that at least demonstrates that we're not 'anti-leftie'. Not a scenario we're 100% happy with - as we know it's leaving some people disappointed. Constant discussion as to which models we should select as the leftie options.
Hi I’m left handed. I really struggle to get equipment, even when getting fitted often the fitter doesn’t carry left hand test clubs and it feels like we are pushed towards what’s available rather than what might suit us. Where would you recommend getting fitted in North Yorkshire? Also what irons in the latest range would suit a mid low handicap golfer, I play off 11, ball striking is okay but not too draw by any means.

Many thanks

Guy
 
Joined
Nov 7, 2019
HCP
5
Local club/country
United States
Irons
Mizuno MP-20s SEL
Driver
Callaway Epic Flash Subzero
#12
I would love to also chime in here. Im a fellow lefty that has been playing golf for 20+ years (since a kid). I recently got the Mizuno MP-20 SELs and I absolutely love them!!! Can't thank Mizuno enough for bringing them out to us lefties. That been said, I hope the next version of the 919 Tour is made available to lefties as well, and I will gladly purchase them as well. I think that's the model that Koepka is currently using and the current ones look stunning. If Mizuno can make more offerings for us efties, (even at a higher price for us lefties), I dont mind at all.

In regards to this year's releases, I would have loved to have the option to try/buy the MMCs as well, but that's just a small complaint in a rather positive outcome for us lefties this year (unless for the guys wanting a full set of HMBs, they are out of luck)
 
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