Me! Having visited 3 Hammers to have my Mp67's regripped I decided to give their computer launch equipment a try, specifically for a possible driver change, I was using a Cobra at the time. The guy there (Martin) was great and after chopping and changing between the MX600, MX560, Callaway, Ping, etc., the 'equipment' was showing a much better carry and straightness with the MX560 (which had been released a few weeks earlier). I bought the MX560. Yes the noise is more than most and friends gave less than positive comments but the club was brilliant. Then the MX700 arrived... back to 3 Hammers! (I must say at this point that up until my visit to 3 Hammers for regripping that I am not someone who changes their clubs on a whim, the last driver lasted me 15 years). The launch control showed very little, if any, difference between the 560 and the 700, so a change would be a personal choice and not for added improvement. I changed to the 700. The sound on contact is totally different and more pleasing and I think it is a better looking club. The face is shallower on the 700 and it needed a few rounds to get the tee height perfect but now I a very happy golfer! Just a little PS here: Up until using the Launch Control I would be looking at a 9 to 10.5 degree loft. After using the Launch Control my best option was a 12 degree. Yes OK I've lost credit with some readers, I can hear the cry 'that's a 2 wood' but with the extra height and carry I get using it, I'll put up with the jokes. Hope this helps.